How We Verify Motivated Seller Leads — 9,312 Reviewed, Half Rejected
We reject almost half the leads we generate.
That's not a confession — it's the product. Out of 9,312 seller calls our QA team has reviewed, only 4,718 made it through to a client. The 4,593 that didn't? You never saw them, and you never paid for them. Numbers below are pulled straight from our internal QA log, updated July 2026.
Fourteen months of QA, in the open
Most lead companies tell you every lead is gold. Our own log says 49.3% of what we generate isn't good enough to sell — so we don't sell it.
What 9,312 sellers told us on the phone
Real motivations from real verification calls — not personas, not projections. Roughly 2,900 more carried situations too specific for a tidy category; these are the named patterns.
What gets a lead rejected
If the seller wants full retail, already listed, or was just window-shopping, the lead dies in QA and never reaches an investor. These are the most common named kill reasons in the log — most rejected rows also carry free-form reviewer notes rather than one clean category.
Every lead leaves evidence
Verification isn't a promise on a landing page. It's a row in a log that a named human signed.
A detailed call note, every time
Every approved lead comes with a detailed note from the actual verification call. Motivation, condition, timeline, price expectation, ability to move forward — asked and answered by the seller, documented in writing, before the lead reaches you. We don't hand out the recordings — we hand you the write-up our QA team pulled straight from that call.
A named verifier on the row
Each lead in our QA sheet carries the name of the reviewer who approved or rejected it and why. When a lead is wrong, we know who passed it and what they missed — that's how the approval bar stays honest.
One lead, one buyer
The log tracks every lead we approve and the single buyer who received it. Exclusivity isn't a slogan; it's a column we can audit. One lead, one buyer — never repeated, never resold.

"Ten years in this industry taught me one thing: an investor doesn't lose money on the leads he buys — he loses it on the leads he believes. So we built the QA log first and the sales page second. Half our own production doesn't survive review. What does survive, closes — our clients have signed more than a hundred deals off these calls."
Where these numbers come from
SourceEvery figure on this page comes from our internal lead QA spreadsheet — fourteen months of tabs, one row per seller call, snapshot taken July 23, 2026. It's the same sheet our team works from daily, not a marketing recap.
What "verified" doesn't mean
No HypeA verified lead is a homeowner who told us — on a verification call, documented in detail — why they're selling, when, and at what price range. It is not a signed contract. Speed and follow-up are still your job; roughly 25 verified conversations feed one signed deal for a disciplined team.
If we're wrong, you don't pay
GuaranteeDead number, seller never agreed to talk, property already listed — flag it within 72 hours and we replace the lead free, no cap on legitimate replacements. The QA log exists precisely so this rarely happens.
Where the volume runs hottest
Live MarketsOur heaviest recent counties: Harris, TX, Baltimore, MD, Cook, IL, Maricopa, AZ, Franklin, OH and Monroe, NY. All 50 states are live in the market atlas.
Buy from the company that shows you the rejects
Tell us your market and we'll walk you through the actual QA log behind it — real approval rates, real rejection reasons, the same sheet our reviewers work from. No redacted mockups, no pressure. If the numbers hold up, we'll talk packages.